🚨ʙᴀᴄᴋ2ꜱᴋᴏᴏʟ ft. CMO, JD Sports - Nadia Kokni

In Episode 1 we chat to Brixton-born marketing legend Nadia Kokni. Nadia shares how a south London gal became a CMO and we talk about how JD Sports has transformed into a £9bn European business, why an accurate customer understanding is so important and why the JD sportswear core consumer is so important within the youth ecosystem.

Introducing Back2Skool

🚨ʙᴀᴄᴋ2ꜱᴋᴏᴏʟ ft. CMO, JD Sports - Nadia Kokni

🚨 ʙᴀᴄᴋ2ꜱᴋᴏᴏʟ ft. Author & Cultural Connoisseur - King ADZ - LIVE

🚀 LIVE NOW: ʙᴀᴄᴋ2ꜱᴋᴏᴏʟ ft. Head of Cultural Conversations, Chivas Regal – Oyin Akiniyi

🚨Live Now: Back2Skool ft. Futurist - Will Higham👇

🚨 Live Now: Back2Skool ft. Rap Music & Cultural Academic - Dr. Joy White👇

🚨 Now Live: Back2Skool ft. An Inner-City Youth Panel

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