Introducing Back2Skool

A new series helping marketers understand youth culture, hosted by Luke Hodson, founder of Nerds Collective. Welcoming academics, industry leaders, cultural engineers and consumers to help unpack the motivations, mindsets and ideologies of Gen-Z and associated sub-cultures. Watch out for episode 1 dropping soon!

Introducing Back2Skool

🚨ʙᴀᴄᴋ2ꜱᴋᴏᴏʟ ft. CMO, JD Sports - Nadia Kokni

🚨 ʙᴀᴄᴋ2ꜱᴋᴏᴏʟ ft. Author & Cultural Connoisseur - King ADZ - LIVE

🚀 LIVE NOW: ʙᴀᴄᴋ2ꜱᴋᴏᴏʟ ft. Head of Cultural Conversations, Chivas Regal – Oyin Akiniyi

🚨Live Now: Back2Skool ft. Futurist - Will Higham👇

🚨 Live Now: Back2Skool ft. Rap Music & Cultural Academic - Dr. Joy White👇

🚨 Now Live: Back2Skool ft. An Inner-City Youth Panel

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