UGG Life

“Being swavy, being free, breakin’ convention…”
NERDS recently partnered with UGG on strategy, positioning, connections and content. As part of our work with the brand, we delivered a platform to celebrate icons who defy convention. From Nottingham to the world, Young T & Bugsey stepped in to show the people what #UGGLIFE means to the ‘Don’t Rush’ duo.

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: Joel Claude
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