Join us for an exciting episode of ʙᴀᴄᴋ2ꜱᴋᴏᴏʟ featuring Oyin Akiniyi, going live this Friday!

Oyin is a passionate advocate for street culture and has invaluable insights into navigating the challenges brands face in this space.

In this episode, we'll explore:

3️⃣ Three key pillars of a successful cultural strategy

???? Aligning team culture with brand culture, including the benefits of having
demographic and cultural representatives in the marketing team

???? Oyin's experiences working with renowned brands like Nike and Boiler Room

Tune in for a dose of insight and inspiration! ????